Integrated Marketing + PR for Public-Sector Audiences

Build one narrative across teams

Public-sector campaigns require a unified message across PR, digital, and on-ground activities. Establish a master narrative and cascade it into channel-specific briefs.

Protect consistency through governance

Create approval flows, templates, and tone-of-voice guidelines early. This speeds up execution while keeping messaging accurate and compliant.

Operationalize measurement

Use simple reporting rhythms that combine engagement, awareness signals, and stakeholder feedback to guide continuous improvements.

DHEKRA BELTIFA

Build one narrative across teams

Protect consistency through governance

Operationalize measurement